Marketing and communications professional with 8 years of experience delivering key strategies and assets to enhance digital marketing capabilities. Demonstrated skills in project management with multiple stakeholders to create content with unified branding and position clients as disruptive forces within highly competitive markets. Excel at creating dynamic work environments that promote engagement, innovation, and collaboration as core components for achieving and sustaining success.
WORK HISTORY
February 2020 – July 2021
Web & Design Consultant
The Rockefeller Foundation
Played a key role in a cross-functional, internal initiative to support the launch of the Foundation’s new website. Efforts included developing content & digital assets for the website and social media, project management of various website initiatives, and establishing initial reporting templates. Consequentially, increased the Foundation’s overall reach, engagement, and marketing effectiveness – month over month.
Jun 2019 – March 2020
Digital Media Director
ARDYN
Devised powerful digital media strategies, creative content, and influencer marketing for a highly regarded, Michelin-rated restaurant in the West Village of New York City.
2019
Director of Communications & Digital Engagement
The Arthur W. Page Society
Brought in short-term to be the driving force behind communications and digital engagement strategies for the premier membership organization of Chief Communications Officers (COO) from all sectors, including Fortune 500 companies.
2014 – 2018
Founder & Creative Director
Versakini
Achieved tremendous success as the operational leader and visionary behind an exciting new company that evolved from a pitch on Shark Tank. Areas of leadership ran the gamut, including operations, business planning, stakeholder operations, marketing campaigns, and creative content production, among others.
EDUCATION
2007
Psychology
Florida Gulf Coast University
Coursework in Psychology & Business Administration
2020
Google Search & Analytics
Google Classroom
Technical Skills
WordPress
Shopify
Adobe Creative Suite
Salesforce
Canva
Core Strengths
✓ Campaign Strategy
✓ Content Creation
✓ Project Management
✓ Creative Problem Solving
TESTIMONIALS
Jason Fyk
Founder, Social Media Freedom Foundation
Kelsey has been an amazing help. She put together our website for the Social Media Freedom Foundation because she believes in our cause and our country. We are more than grateful for her work.
Neil Feinberg
Founding General Partner, Nebo Fund
Kelsey is the definition of a laid-back Type-A. She is ALWAYS pleasant to be around, but under the calm exterior is a marketing guru, who will work tirelessly to drive sales, and will create a network in addition to her existing network to help any company, whether it be a startup or late-stage to achieve their goals.